"We've been trying to give back to the community since we started the company. This was our day to be out in the sun, together as a group, and have a chance to try to do something good for our community."
Jonathan Kaplan, CEO
Partner Case Study: Flip Video
Pure Digital Technologies, recently acquired by Cisco Systems, is a
pioneer in developing simple, affordable digital imaging solutions for
the mass market. The revolutionary Flip Video line ignited a new
category of video cameras that puts the power to shoot and share video
into the pockets of everyday consumers. Flip Video camcorders are the
world's first with on-board software to enable editing, organizing, and
seamless video uploading to YouTube™, MySpace™, and other video sharing
sites.
Flip Video Pure Responsibility Day
Every quarter Pure Digital Technologies employees spend a day in the community supporting local projects. This March they decided to support a local Bay Area organization called Save the Bay. The following video shows their day and why they do it.
Save the Bay is an organization that seeks to protect and restore the wetlands around San Francisco Bay. Every season they plant thousands of native plants at more than half a dozen sites with the help of volunteers.